On September 21, 2017, editor and publisher Dushko Petrovich celebrated the launch of The Daily Gentrifier at MoMA/PS1 in conjunction with the New York Art Book Fair. He was joined by two of The Daily Gentrifier’s contributors, William Powhida and Alexander Dwinell, for a reading from the nascent publication.
The Daily Gentrifier was later spotted around New York City, being read by local influencers Raphael Rubinstein and Chris Wu.
In December 2016, Jacquelyn Gleisner previewed the forthcoming first issue of The Daily Gentrifier on Art21.org. The write-up includes early design sketches for the publication and a discussion of Dushko Petrovich's motivations for "[taking up] the aesthetic and ethical positions of gentrification.”